design for the female gaze
The secret weapon for fast-paced D2C brands
Our Philosophy
No proposals, no hourly billing, no fluff.
Most agencies are built for volume. We are built for devotion.
We intentionally partner with a limited number of brands at a time, ensuring your business receives the focus, refinement, and creative alignment it deserves.
Just elevated design at the speed of your growth.
beauty, health & wellness, lifestyle, food & beverages, fashion
beauty, health & wellness, lifestyle, food & beverages, fashion
BRANDS WE PARTNER WITH:
beauty, health & wellness, lifestyle, food & beverages, fashion
If you’ve ever found yourself juggling freelancers, chasing consistency, or spending too much time just trying to get “on-brand”… you’re not alone.
This is where things get easier.
Think of it as having a dedicated designer already in your team, someone who understands your brand deeply and shows up consistently, without the overhead of hiring in-house.
Our focus is simple: make your design process lighter, your brand more cohesive, and your marketing easier to execute.
Everything is considered. Everything is aligned. Everything is made to support real, sustainable growth.
Design Membership
step 3
Requests are executed one at a time with considered attention to detail. We refine until the outcome is satisfactory.
Design
step 1
Send us your application and if we are aligned, we will arrange a consultation.
Enquire
How it Works
step 2
You are set up with a streamlined Notion portal to submit design requests with ease and clarity.
Onboard
Meet your Designer
Through the exclusive design membership, I provide the ongoing, dedicated support your brand needs to reach the next level. You get the long-term commitment and deep brand knowledge of an in-house hire with the expertise of a specialist.
By taking over your entire creative output, I help you reclaim your time and mental space. You can stop worrying about the graphics and get back to what you do best: building your empire.
Ashlea
For the past eight years, I’ve been working with scaling D2C brands, learning exactly what it takes to transform a great product into a "must-have" through high-impact visual marketing. I’ve seen firsthand how the right design doesn't just look good - it drives growth.
I realised there is a "missing middle" in the industry: small, scaling D2C brands that are too big to DIY, but not yet ready to hire a full-time, in-house creative team.
